Deconstra (Design Concept & Strategy) is a research group that focuses on studying the developments of design as a multidisciplinary and collaborative science. The study emphasizes the formulation and application of design concepts and strategies in solving community and industrial problems. Deconstra members come from various disciplines in the Creative Industry Faculty: Interior Design, Industrial Design, Visual Communication Design, Intermedia Fine Arts, and Craft-Textile Fashion.
Research Fields:
- Design Method
- Design Thinking
- Design Management
- Brand Identity
- Brand Strategy
- Brand Communication
- Human-centered Design
- Service Design
- Sustainability Design
- Urban Design
- Design Policy
- Participatory Design
- Entrepreneurial
- Intellectual Property Management